I was listening to a friend today discuss this article. What is interesting is that the French government tried to electronically monitor boredom through finding out how many French citizen play solitaire or every how many of them google search- nihilism. Ultimately, google rejected their request. I find this interesting as it relates to the way in which digital media- the internet- has become part of the world's idea system. The government is now commissioning information from - google. I find that to really inflate the institutional power that google may have over a countries government.